Driving $755K in Annual Revenue and Attracting Major Partnerships in One Year
Explore the strategy behind Cake Equity’s rapid rise and its impressive impact on the fintech world.
Cake Equity
Cake Equity, a leading global fintech company based in the vibrant Palm Beach, Gold Coast, is revolutionising the way non-listed companies handle equity. Their mission is to streamline the process of issuing and managing equity, providing a seamless, all-in-one platform for equity management, investor relations, and compliance. Cake Equity makes complex equity tasks as simple as a piece of cake, offering an intuitive solution for companies and their teams.
Scope
Digital Marketing Strategy | Meta Ads | Google PPC | LinkedIn Strategy | Cold Calling Strategy
Our Strategies
We employed a range of key strategies to ensure the success of our campaigns.
- We reached out directly to our target audience through engaging B2B channels. Our direct outreach campaigns put us right in front of the people who mattered most to Cake Equity.
- By seamlessly blending our sales, marketing, and product-led efforts, we made a powerful impact.
- Advanced performance advertising across Google PPC, LinkedIn, and various social media platforms, we ensured Cake Equity received the exposure they deserved.
Campaign Results
Month on Month Growth
Evaluation In Less Than One Year
2020 Fintech Australia Award - Emerging Organisation
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Leads
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Leads
Leads